Why there is nothing quite like iPhone.
It's no one thing. For instance, iPhone and iOS 9 work seamlessly together.
They enhance each other, which enhances your experience. The iPhone camera
makes taking stunning photos and videos incredibly easy. So easy in fact that
it's become the world's most popular camera. iPhone has the App Store, iCloud,
FaceTime, Messages and Touch ID. Things that work so reliably well that
they're more than features. They become essentials. iPhone is also secure.
And it looks out for your privacy and health. So iPhone is iPhone for many
reasons. And one unshakeable belief. That, above all, a phone should be
absolutely simple, beautiful and magical to use.